Symmetry is optional. Vibe is everything. We design with precision—but we leave room for the unexpected. Because perfect is boring.
Real design. Real impact. No filters.

Design isn’t mainstream. It’s got character. It grabs attention, spins it around, and leaves a mark. If you want quiet, you’re in the wrong place.
Colours aren’t curated—they explode. Palettes are for painters; we mix shades with attitude. Bold? Always. Basic? Never.
At Wysiwyg, we don’t just design—we disrupt. Creativity isn’t a box to fit into; it’s a wall to break through. We chase the spark, ride the chaos and craft designs that don’t just sit there—they shout.

Branding
Kothari

Earth Day

Digital
The Newtown School Kolkata

The tobacco packaging designed for ITC’s various brands are a careful blend of creative visualisation and target demographics. We customised each brand and its various elements to the particular mood, style or aspiration of its target group. From vintage style crests to futuristic digital patterns, our designs cover the full spectrum of ITC’s tobacco customers. Innovations in packaging have provided further opportunities for us to reimagine the experience for them.
COLLATERALS Packaging, Limited Editions, Gifting
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